Corporate · Construction equipment · Bobcat
Bobcat.ee
A website for Estonia’s official Bobcat dealer — where the reliability of an international brand meets a fast, modern and mobile web that works as well on a construction site as it does in the office.
Client: Bobcat Balti OÜ · Official dealer in Estonia
- WordPress
- UX/UI
- Responsive
- Katalog
- Multilingual
- SEO
1996
On the market since
100 %
Mobile responsive
3
Machine categories
4
Specialists on the team
Estonia’s official Bobcat dealer.
A trustworthy web presence for a powerful construction-equipment brand.
Bobcat Balti OÜ is Estonia’s official Bobcat compact equipment dealer and service partner. The company offers loaders, excavators and telescopic handlers while ensuring professional maintenance and spare-parts availability. On the market since 1996, the company needed a website that presents its entire fleet as one clear, professional whole — and carries the reliability of a global brand.
An international brand deserves the standard.
How do you give an international brand a worthy home online?
The client needed a trustworthy website that would showcase the full range of Bobcat machinery, convey the brand’s reliability, and be convenient to use both in the office and on a construction site from a mobile device. The challenge was to fuse Bobcat’s powerful brand aesthetics with modern web design and flawless performance — so every product and service is findable in a couple of clicks, on any screen.
Features that carry trust.
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Product catalogue
Loaders, excavators and telescopic handlers — the full range in one clear, easily browsable structure.
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Multilingual
A WPML setup across several languages — the site serves both local and international clients.
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Mobile-first
Full responsiveness on every screen — the site works as well in the office as on-site from a phone.
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Self-management
The client adds and edits products, news and offers independently in WordPress’s convenient admin.
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SEO optimisation
Clean structure, correct metadata and speed that bring visibility in Google search.
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Speed & security
Optimised code and a reliable platform — the site loads fast and stays securely online.
Technology
A reliable WordPress stack the client manages independently.
- Platform
- WordPress
- Frontend
- HTML5, CSS3, JavaScript
- Backend
- PHP, MySQL
- Design
- Figma, Adobe Suite
- Responsiveness
- Responsive, Mobile-first
- Visibility
- SEO-struktuur, Schema.org
From analysis to launch.
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Analysis
Client needs, target audience and competitors to best present the product catalogue
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Design
Bobcat’s brand strength in a modern visual that works on every device
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Development
A fast, secure WordPress build with a product catalogue and SEO-friendly structure
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Launch
Thorough testing, a smooth migration from the old site and long-term support
A team of four — a project manager, a UX/UI designer and front-end and back-end developers — ran the project as a full cycle from analysis to launch, ensuring a smooth migration from the old site and long-term support.
4
Stages
4
Specialists
A web presence that reflects strength.
100 %
Responsive design
3
Machine categories
4
Specialists
1996
On the market since
iweb.ee built us a website that reflects the level and reliability of the Bobcat brand. Our entire fleet is presented clearly and professionally, and we can manage the content ourselves with ease. The site is fast on every device.
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