Pricing guide · 2026

How much does a website cost in Estonia

Every project is different — price depends on the type of site, scope of functionality, languages, integrations and timeline. On this page: all the factors that affect cost, plus a quiz calculator that estimates your project complexity in 2 minutes.

Run calculator → Price factors

What we build

A different site type per task, each with its own scope. Timelines are approximate; exact ones come after a short brief.

⚡

Landing page

2–3 weeks

A single-page site for one service or product, focused on enquiries.

  • 1 page
  • Lead form
  • Responsive + animations
🏢

Corporate website

4–8 weeks

A multi-page company site with services, cases, blog and multilingual support.

  • 8–20 pages
  • Multilingual via WPML
  • SEO from day one
📋

Product catalogue

4–7 weeks

A product showcase without checkout — filters, search, detail cards, per-product enquiry.

  • 100+ products
  • Filters & search
  • CSV/XML import
🛒

Online store

8–14 weeks

WooCommerce with local payments, shipping, inventory and sales analytics.

  • Maksekeskus, Stripe
  • Inventory & shipping
  • GA4 e-commerce

What affects the price

A website price is built from several factors. The colour tag shows how much each factor affects the total.

High impact

Site type

A landing page and a store are different worlds. A store requires cart, payments, shipping and inventory logic — orders of magnitude more work.

High impact

Custom design vs template

A ready-made template — fast and cheap but «just like everyone else». Custom design — longer and pricier but gives a visual edge.

Medium impact

Number of languages

WPML adds work — content translation, separate SEO setup per language, hreflang. Two languages — +30%, three — +50% on top of base.

Medium impact

Integrations

Payments, CRM, ERP, shipping, booking, email marketing — every integration needs setup, testing and documentation.

Medium impact

Content volume

Is content ready or to be written? Photo shoot and image prep? 5 pages or 50? Content volume affects timeline linearly.

Low impact

Timeline

Standard timeline carries no surcharge. Rush (2× faster than usual) — +20–30%, since we pull the team off other work.

Low impact

Hosting

First year on managed hosting (Cloudways/Kinsta) is included. Then — ~€30/mo. Not part of development cost.

Low impact

Post-launch support

First month — free: fixes, small tweaks, training. Then — separate support package or hourly.

Complexity calculator

5 questions — and you will see the approximate complexity, timeline and scope for your project. Exact quote — via form after the quiz.

Step 1 of 5
What type of site do you need?
Step 2 of 5
How many languages?
Step 3 of 5
Design?
Step 4 of 5
How many integrations?

Payments, CRM, shipping, ERP, booking, email marketing etc.

Step 5 of 5
Is content ready?
Your project — complexity estimate
Project scope
Timeline
Complexity

This is an estimate based on typical projects — exact cost depends on details: design system, content, specific integrations. Submit an enquiry — we send a detailed quote within 24 hours.

Get exact quote →

What is included

One project, one price, no surprises. Below — what you get for the agreed amount.

01

Brief & strategy

Understanding the brief, audience, goals. Estonian competitor analysis.

02

Design & UX

Prototypes, visual design in Figma, sign-off, desktop/tablet/mobile versions.

03

Development

Clean WordPress without plugin bloat, responsive, Lighthouse 95+, SEO markup.

04

Content & integrations

Content upload, form setup, GA4, Tag Manager, base integrations.

05

Launch & SEO

Move to live domain, SSL, sitemap, robots, GSC, Bing, Rank Math, hreflang.

06

Support 1 month

Fixes, minor tweaks, admin training. No surcharge.

Template at €329 vs studio — why the difference

Prices like «turnkey website from €329» are real, not a scam. But these are different products, not different prices for the same product.

Ready template

What is not available

  • Custom brand design — only ready themes
  • Custom integrations — usually base only
  • Full multilingual (WPML)
  • Clean code without 30+ plugins
  • Lighthouse 95+ on mobile
  • Long-term support from one team
iweb.ee studio

What you get

  • Design for your brand, not «just like everyone»
  • Any integrations — payments, CRM, ERP, shipping
  • Multilingual site with proper SEO
  • Tallinn-based team — we meet in person
  • Lighthouse 95+, Core Web Vitals green
  • Post-launch support — reachable for years

Frequently asked questions about pricing

Why don't you publish exact prices?
Because prices depend heavily on specific tasks — two different «corporate websites» can have very different requirements and budgets. Publishing a number means deceiving either us or the client. Better to show factors, hold a 30-minute brief and give an exact quote within 24 hours.
What do you need from me to get a quote?
A short brief: what you do, who your customers are, examples of sites you like, and your preferred timeline. 30 minutes of conversation in Tallinn or online. After that we come back with a detailed quote within 24 hours — free, no obligations.
Can payment be split?
Yes. Standard scheme — 30% at start, 40% after design sign-off, 30% at launch. For larger projects we set an individual schedule. All terms are in the contract.
What if my budget is smaller than your estimate?
We say honestly — what can be done within this budget and what should be postponed. We don't build «a site at 50% of the budget that doesn't work afterwards». If the budget doesn't match — we recommend colleagues or different approaches (e.g. no-code platforms).
Is SEO included?
Base on-page SEO — yes: proper semantic markup, sitemap, robots, hreflang, schema, Rank Math, load speed, mobile-first. Full SEO promotion (content, links, position monitoring) — a separate service with its own budget.
What happens after launch? Can I come back to you?
First month of support — free: fixes, admin training, answering questions. After that — support package from €X/mo (fixes, updates, backups, security, monitoring). Or hourly for one-off tweaks.

Ready for an exact quote?

Tell us about the project — we send a detailed quote within 24 hours in business hours. Free, no obligations.

Request quote →